Small Business Problem Solver-Innovative Business Solutions

Example

Transforming underutilized assets into revenue streams, similar to how a hotel leveraged empty rooms through partnerships with car washes.

Scenario

A gym with underused space during off-peak hours collaborates with local health professionals to offer wellness workshops, generating additional income and attracting new clients.

Example

Creating buzz through unconventional promotions, like the barbecue restaurant's 'grab what you can' beer offer.

Scenario

A local cafe introduces a 'pay with a poem' day, encouraging customers to write a poem in exchange for coffee, driving social media buzz and customer engagement.

Example

Encouraging customers to share their experiences online for rewards, increasing the restaurant's visibility.

Scenario

A boutique launches a 'style challenge' on Instagram, where customers post outfits featuring the store's clothing. Participants enter a draw for a seasonal wardrobe refresh, amplifying online presence.

Example

Forming mutually beneficial partnerships, as seen with the hotel and car wash collaboration.

Scenario

A bookstore and local cafe create a 'read and refresh' package, offering discounts to customers who make purchases from both on the same day, enhancing cross-promotion.

Example

Designing promotions that encourage spending and loyalty, like the membership benefits from prepaid deposits.

Scenario

A spa introduces a loyalty program where services are discounted progressively as customers return, incentivizing repeat visits and higher spending.